product launches and roadshows


Event Affairs will maximise the development and the growth of your product or service by adding quantifiable value at launching or promoting your product or service locally, as well as nationwide.

"A consistent, vibrant and classy presentation in keeping with the stature of both Shell and Ferrari was essential. The brief was returned with excellent concepts and consistent presentations, which were readily adaptable to meet the budget guidelines. The necessary changes were readily embraced and importantly, the delivery matched the proposals. Timing was critical to meet the variety of constraints a number of the venues imposed, and every imperative was met. We had a presentation which drew praise and comments from all participants and undoubtedly contributed to the outstanding success this event achieved for Shell and Ferrari."
Robert S Glindemann - National Commercial Manager - The Shell Company of Australia

"Event Affairs was contacted and commissioned to organise 12 regional product launches. Preparation time was a short, six weeks, and in that time Event Affairs, seemingly effortlessly, organised a set of well-catered and managed events at appropriate venues along the East Coast. At all times Lech and his team managed catering changes, audio-visual, modeling and flight cancellations with aplomb despite some location cancellations and significant changes in final numbers."
Robert Thomson - Residential Marketing Manager - Boral Bricks Pty Ltd

"Event Affairs were outstanding at making our vision for the Canon Expo into a reality. Your attention to detail and your willingness to go above and beyond to ensure the event was a success was exemplary. We have had so many positive comments from our clients, staff and management on the transformation of our showroom into a visually impressive expo and a truly exciting event."
Yvette Pearce - Marketing Executive (Victoria) - Canon Australia Pty Ltd

Services provided:

  • Sourcing and securing venues to meet the event and budget requirements on a local or national basis.
  • Managing all on-site requirements.
  • Co-ordinating transportation of goods and persons.
  • Concept, design, production and installation of all product presentation requirements.
  • Computerised registration and event management system.
  • Co-ordination of all audiovisual and multimedia requirements.
  • Preparation and management of critical path.
  • Budget and Financial control.
  • Appointment of a dedicated Event Manager to liaise between our client and all suppliers to facilitate all pre, during and post event requirements.
  • Mail out of invitations and co-ordination of RSVP's.
  • Name badge production.

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